Automotive Design and Production

APR 2018

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42 Classic Japanese craftsmanship meets advanced technology on the Xmotion interior. Alfonso Albaisa has spent his entire design career with Nissan. He joined Nissan North America in 1988 and spent a few years working at Nissan Design America before being named, in 2005, product chief designer for Nissan Motor Co., Ltd. Next, Albaisa, in 2007, was named vice president of Nissan Design Europe. He moved back to the U.S. and became vice president of Nissan Design America in 2010. Albaisa was named design director, global design strategy, of Nissan Motor Co., Ltd., in 2012, and two years later became the executive design director at INFINITI. In April 2016 he was named corporate vice president, design business management/strategic design, Global Design director, an addition to his INFINTI job. And one year later, in April 2017, he was named senior vice president, global design, for Nissan Motor Co., Ltd., becoming the first non-Japanese person to have that position. About Albaisa Alfonso Albaisa, senior vice president, global design, Nissan Motor Co.: "When Shiro"—former Nissan design chief, Nakamura—"told me I was going to take over from him, I was struck how not- Japanese I am, almost immediately." Albaisa, a Cuban-American, brings a new sensibility to the task of leading design for the global OEM. NISSAN XMOTION

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