AD&P; > July 2014 > NOTABLE
22
Bosch Is
Bullish on DI
Gasoline direct
injection implemen-
tation is already
on the rise and is
expected to gain
even more energy
going forward,
thanks in large
part to global
demands for
improved fuel
efciency. Evi-
dence: in 2012,
Robert Bosch GmbH ( bosch.
com ) supplied >5-million direct
injection systems, and by 2015
the company plans on supply-
ing 9-million systems.
There was considerable
deployment of direct injection
in Europe in 2013, with some
40% of new cars equipped with
the technology, according to
Dr. Rolf Bulander of Bosch,
who is responsible for power-
train technology, "In a few
years' time, a lot of the action
will also be taking place in
America and China." Consider
the fact that more than 90%
of the cars in the U.S. market
are gasoline-powered, not
diesel fuel powered, so there
is a bigger deployment pool
than in Europe (according to
the European Automobile
Manufacturers Association, in
2013, 53.3% of new car regis-
trations in Western Europe
were for diesels).
p How Bosch sees the future of gasoline
direct injection.
0714ADP Notable -- Digital Version.indd 22 6/17/2014 1:14:02 PM